The research behind salmon
The Challenge
Our team was asked by Honda R&D to create an intelligent platform for learning design thinking, which would be used by 99P Labs and their OnRamp students from OSU. We were later able to broaden that scope to also include Honda’ own engineers learning Design Thinking from Honda Innovations Silicon Valley.
Understanding HONDA GLOBAL
Honda is no small company. In order to get a better understanding of the ecosystem we were working in, we created a comprehensive stakeholder map of the relationships and value flows within Global Honda.